Terms of Service

Effective and last updated: 12 October 2026

These Terms are an agreement between you and Translogic Limited, a private limited company incorporated in England and Wales, trading as ShuttleSense and of 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ (company number 17350018) (“ShuttleSense”, “we”, “us”). They apply to the ShuttleSense app, website and related services. Read our Privacy Policy for how personal data is handled.

By creating an account or using the hosted service, you agree to these Terms. If you do not agree, do not create an account or upload footage.

1. Eligibility and your account

You must be at least 16 years old and legally able to enter this agreement. Give accurate information, keep your credentials secure and tell us promptly if you suspect unauthorised access. You are responsible for activity through your account unless it results from our failure to use reasonable care.

2. The service and current beta

ShuttleSense lets you select badminton footage for automated analysis, view results, correct rally boundaries, create highlights and use related library or support tools. Features, limits and availability can depend on the release, device and plan shown in the app.

Billing-enabled mobile releases may offer ShuttleSense Pro through Google Play or the Apple App Store. Access to a test or pre-release build is limited and does not promise a wider launch date. Features described as planned, preview, experimental or coming soon are not a promise that they will launch on a particular date. We may impose reasonable file, duration, usage and storage limits to operate the service safely and fairly.

3. Your footage and other people

You keep ownership of your footage and other content. You must have all rights, notices and permissions needed to record, upload and analyse everyone shown or heard, including from a venue or organiser where applicable. Do not upload unlawfully recorded, private, infringing or harmful content.

You grant us a non-exclusive, worldwide, royalty-free licence for only as long as needed to host, copy, format, transmit, analyse and generate results or highlights from your content, and to secure and support the service as described in the Privacy Policy. This licence ends when the relevant content is deleted, subject to the narrow retention exceptions in that policy. This service licence does not cover AI training.

If you share an upload for AI training, you also give us a non-exclusive, royalty-free licence to copy, label and use a 720p copy of that upload, including its audio, to develop, train and test ShuttleSense’s own models, as described in section 4 of the Privacy Policy. When you share, you confirm that everyone shown or heard agreed to this use and that no one shown or heard is under 18. This training licence ends when you stop sharing, delete the match or delete your account. Models already trained keep what they learned.

4. AI training only for videos you choose

We use an upload for AI training only if you tick the box for that upload. It is optional, it never changes your analysis or what your plan includes, and you can stop at any time. We do not use other uploads, or data derived from them, to train or fine-tune AI models. The Privacy Policy explains what we use, who sees it, how long we keep it and what stopping does.

5. Automated results and safe use

Computer-vision output can be delayed, incomplete or wrong. Rally boundaries, player or shuttle positions, speeds, statistics and coaching suggestions are estimates. Use your judgement and review the source where available. ShuttleSense is not an officiating system, medical device, physiotherapy service or substitute for a qualified coach or safe training practice. Stop activity and seek appropriate professional advice if you have an injury or health concern.

6. Source-video and highlight retention

Normal source-video retention is shown before or around upload and is currently 7 days on Free and 30 days on Pro. Pro can pin up to 10 videos; pinning suspends a video's automatic expiry, so a pinned source may remain until you unpin it, delete the match or delete the account. When Pro ends, pins are removed and each formerly pinned video is kept for 30 more days. Smaller analysis results, statistics and corrections can remain in your library after the unpinned source expires.

Your cloud library can hold up to 200 highlights per account. A highlight saved to your cloud library—not the uploaded source video—is kept for 7 days on Free. Pro keeps cloud highlights while the subscription is active. If you cancel, your Pro access continues through the paid term, followed by a 30-day period to view and download those highlights; the cloud copies are then deleted. The source-video and cloud-library schedules are independent.

You may permanently delete an individual cloud highlight, a match and its associated cloud highlights, or your account and all associated cloud content. A copy you downloaded or saved to Photos or a device gallery is under your control and is not removed by ShuttleSense cloud expiry or deletion. Full details and limited exceptions are in the Privacy Policy.

7. Subscriptions and billing providers

Where a paid plan is available, the checkout will show the product, billing period, current local price, applicable taxes, any genuine trial or introductory offer, and renewal terms before you confirm. That checkout—not a price copied into these Terms—is the source of truth. If a web checkout launches, Paddle will be the merchant of record and seller for web purchases; Apple or Google will remain the seller or payment provider for purchases made through their mobile stores. RevenueCat validates store purchase status and manages the shared Pro entitlement, but it is not the seller or payment processor.

• A subscription will renew automatically unless you cancel it through the relevant provider before its renewal deadline. Access normally continues to the end of the paid period. Cancellation is then followed by a 30-day period to view and download highlights saved to your cloud library before those cloud copies are deleted.
• Manage or cancel it through the management link for Apple or Google (or Paddle, if a web checkout launches) shown by ShuttleSense or the relevant provider. Cancelling stops future renewals and normally leaves access available until the end of the current paid period. Deleting a ShuttleSense account does not itself cancel a provider subscription.
• The provider that sold the subscription handles payment, tax, receipts and refunds under its rules. A cancellation does not automatically refund a completed payment; a refund is a separate request. For Paddle purchases, see our Refund Policy and request transaction support through paddle.net. Nothing in these Terms limits a refund, cooling-off right or other mandatory consumer right that applies to you.
• We will give any notice required for a price or plan change. We will not charge a payment method outside the confirmation and rules of the relevant provider.

8. Corrections and support access

You can correct supported rally boundaries and report an analysis problem. A support report does not by itself allow a person to watch the source. Human access to footage or model outputs requires your separate, time-limited permission, can be withdrawn and expires within 14 days. Deleting the match or account overrides that access.

9. Acceptable use

You must not:

• upload content you lack the right or permission to use, or content that is unlawful, abusive, exploitative or infringes another person’s privacy or intellectual property;
• try to gain unauthorised access, bypass plan or safety limits, probe another user’s data, distribute malware, overload the service or interfere with its operation;
• sell, sublicense, scrape or systematically extract the service or outputs except as the law expressly permits; or
• misrepresent automated estimates as official, medical or guaranteed results.

10. Our intellectual property

We and our licensors own the app, website, software, models, branding and service design. These Terms give you a personal, revocable, non-exclusive, non-transferable right to use the service in accordance with them. They do not transfer our intellectual property to you. You may use and share your own exported results and highlights subject to the rights of everyone in the footage.

11. Availability and changes

We use reasonable care to provide the service, but internet, store and compute services can fail and beta features may change. We may maintain, change, suspend or discontinue a feature. Where a change materially reduces a paid service, any rights and remedies you have under consumer law continue to apply.

12. Suspension, termination and deletion

You may permanently delete an individual cloud highlight or match in the app, stop using ShuttleSense, and request account deletion at any time through the app or our signed-out deletion process. An explicit match, highlight or account deletion overrides the normal retention period. Copies already downloaded or saved to Photos or a device gallery remain under your control. We may restrict or suspend an account where reasonably necessary to investigate a serious breach, protect users, prevent fraud, comply with law or keep the service secure. Where appropriate, we will explain the reason and give you a chance to appeal or fix the issue. Termination does not remove rights or obligations that by their nature continue, including accrued payment, intellectual-property and legal-claim provisions.

13. Liability and consumer rights

Nothing in these Terms excludes or limits liability where it would be unlawful to do so, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation. Nothing limits your mandatory statutory rights.

If you are a consumer, we are responsible for loss or damage that is a foreseeable result of our breach of these Terms or failure to use reasonable care, but not for loss that was not foreseeable, caused by your breach, or avoidable through reasonable steps. ShuttleSense is supplied for personal use; we are not responsible for business loss, loss of profit or commercial opportunity arising from consumer use. These limits do not apply where the law does not allow them.

14. Governing law and disputes

These Terms are governed by the laws of England and Wales. If you are a consumer, you may also benefit from mandatory protections of the country where you live and may bring proceedings in the courts available under applicable consumer law. Please contact us first so we can try to resolve a concern informally.

15. Changes to these Terms

We may update these Terms for legal, security or service reasons. We will give appropriate notice of a material change and request renewed agreement where required. The date above and the acceptance record in your account identify the version that applies. A change does not retrospectively remove an accrued right.

16. Contact

Operator: Translogic Limited, 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ.

Email: shuttlesenseai@gmail.com.